Lead Management, Lead Nurturing
Marketing automation isn’t just for B2B and B2C businesses — I know, initially, that fact blew my mind too! It certainly has the reputation of only being a revenue-boosting software, but that’s not all it’s good for. In 2022, marketing automation is...
Lead Management, Lead Nurturing, Lead Scoring
Lead generation can be a daunting task for many Marketing & Sales teams — but it doesn’t have to be! Sometimes we think we’ve tried it all, but usually, that’s not the case. Whether you’re looking for new ways to spice things up or...
Lead Management, Lead Nurturing, Marketing Automation
Who does Marketing Automation help? If you said, “Marketing!” you’re only seeing half the picture. Marketing Automation software is beneficial for Marketing teams, yes, but it’s also extremely helpful for Sales teams too. Need to sell your Sales team on...
Lead Management, Lead Nurturing, Marketing Automation, Marketing Basics, Quick Tips
We get asked this question a lot: “How do I know when I’m ready to purchase Marketing Automation?” And it’s a good question. Deciding when to purchase Marketing Automation software is a personal decision for most companies and businesses, so it’s a no-brainer...
Lead Management, Lead Nurturing, Marketing Automation, Marketing Basics
Digital Marketers face countless challenges and obstacles on a day-to-day basis. Unknowns abound as we tirelessly work to answer important questions: “Which creative resonates best with our audience?” “How do we generate leads for our sales team?” “How do we know when...
